Retail As Marketing: Redefining The Retail Experience

Retail As Marketing: Redefining The Retail Experience

Shutterstock In the pre-digital era, the relationship between brick-and-mortar retail stores and their customers was largely transactional— places to fulfill supply and demand. Yet as online commerce continues to grow exponentially, the role of the retail store is shifting from purely pragmatic to more experiential. Moving forward, the key to survival for retail stores may rely on their ability to act as a living showcase for products and brands. Take Coach, for instance, which has made some radical yet effective changes in its approach. Last year, the company pulled its…

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After 800 college closures, AICTE hints at mergers to save dying institutes

After 800 college closures, AICTE hints at mergers to save dying institutes

After its decision to shut down around 800 colleges over lower admission and poor quality, the All India Council of Technical Education (AICTE) have now decided for merger of colleges and even accepting buyout proposals, according to a media report. The council is on the verge of merging two colleges in the close vicinity and even seeking legal implications of the mergers and buyouts, according to a TOI report. “On receiving news of the closure, the colleges have put forth two suggestions. One is to consider the enrolment data for…

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Centre issues rules for 20 ‘World Class Institutes’

Centre issues rules for 20 ‘World Class Institutes’

The Centre has notified regulations and guidelines for the establishment of 10 Institutes of Eminence in the public sector and another 10 in the private sector. These higher educational institutions are to be set up as a distinct category of the deemed universities and would be given greater academic, administrative and financial autonomy to enable them to earn the ‘world-class’ status in quality and standards. “There is a felt need to create a distinct category of deemed-to-be universities called Institutions of Eminence Deemed-to-be Universities, which shall be regulated differently from…

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THE World University Rankings 2018: No Indian institute in top 200

THE World University Rankings 2018: No Indian institute in top 200

Poor performance in internationalisation of their campuses and a low research score have pulled down Indian higher education institutes such as the Indian Institute of Science (IISc) and some of the Indian Institutes of Technology (IITs) in the Times Higher Education (THE) World University Rankings 2018.   While IISc has dropped from the 201-250 band in the previous rankings to the 251-300 band, IIT-Delhi and IIT-Kanpur have fallen from the 401-500 band to the 501-600 band. IIT-Madras fell from the 401-500 band to the 601-800 cohort.   The drop comes at a time when…

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Cairn Oil and Gas hires 150 students from premier institutes

Cairn Oil and Gas hires 150 students from premier institutes

New Delhi: Cairn Oil and Gas, the petroleum arm of London-listed metals and mining major Vedanta announced it has recruited over 150 students from Indian Institute of Technology (IITs) and Indian Institute of Management (IIMs) through its campus hiring program. The campus recruitment of over 150 students is a significant jump as compared to average recruitment of 25 engineering and management graduates hired every year, the company said in a release issued today. The recruitment was done under the campus hiring programme of the company named Barrels of Learning Per Day (BOLD). According…

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Dera sentence: Punjab govt orders closure of educational institutes on Aug 28

Dera sentence: Punjab govt orders closure of educational institutes on Aug 28

As a precautionary measure, the Punjab Government has ordered closure of all educational institutions, including government and private schools and colleges besides technical institutions, in the 13 sensitive Malwa belt districts on August 28, when the sentence in the Ram Rahim rape case is slated to be announced.The decision was taken by Chief Minister Capt Amarinder Singh in view of the sensitivity of the matter and the heightened tension in the wake of the conviction of the Dera Sacha Sauda chief.Disclosing this here today, a spokesperson of the chief minister’s office…

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IIT coaching: While pressure mounts for students, institutes have the last laugh

IIT coaching: While pressure mounts for students, institutes have the last laugh

Viru Sahastrabudhhe, or Virus, the popular character from the movie 3 Idiots used the example of the cuckoo bird usurping the crow’s nest to explain how students would need to crush competition to go ahead in life. It holds true when you have merely 11,000 seats across the 22 IITs with 12 lakh applicants every year. ‘Compete or die’ is the mantra that is followed when it comes to competitive examinations like engineering or medical. More so in the case of engineering, because among the 22 odd Indian Institutes of Technology (IITs), the…

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Governor asks educational institutes to emphasis on skill development

Governor asks educational institutes to emphasis on skill development

Governor asks educational institutes to emphasis on skill development Nagaland Governor P B Acharya on Wednesday called upon educational institutions to emphasise on skill development education and not mere conventional academic education. Nagaland Governor P B Acharya on Wednesday called upon educational institutions to emphasise on skill development education and not mere conventional academic education. Academic knowledge is required but in the present competitive world skill development and education have to go side by side in order to build up proficiency among the younger generation, Acharya said while addressing the…

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NCTE finds teacher training institutes operating minus faculty, infrastructure

NCTE finds teacher training institutes operating minus faculty, infrastructure

Sample this: Students of teacher training institutes in Bihar were handed a piece of paper with the names of faculty and teachers and were asked to memorise them in case they were quizzed during an inspection carried out by a team of the National Council for Teacher Education (NCTE). The team conducted video recording of nine such institutes of the 73 it inspected and found several deficiencies in all of them. Not only this, during the inspection conducted by NCTE, the Quality Council of India (QCI), and the state government,…

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NCTE finds teacher training institutes operating minus faculty, infrastructure

NCTE finds teacher training institutes operating minus faculty, infrastructure

During an inspection conducted by NCTE, the Quality Council of India (QCI), and the state government, it was found that an institute operating as a B.Ed college had male urinals in common room facilities meant for girl students.(Shutterstock) Sample this: Students of teacher training institutes in Bihar were handed a piece of paper with the names of faculty and teachers and were asked to memorise them in case they were quizzed during an inspection carried out by a team of the National Council for Teacher Education (NCTE). The team conducted…

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